In 2025, something quietly extraordinary happened.

Economics for Kids – Vol. 1 became an Amazon #1 Best Seller in Children’s Business & Money.
Then Elfonomics — my enchanted Christmas adventure in economics — also reached #1.

Two different books.
Two different seasons.
One mission.

To prove that economics is not cold.
It is not complicated.
And it certainly does not belong only in universities or stock markets.

Economics begins when a child asks:

“Why can’t we have everything at once?”

That question built my life’s work.

People sometimes ask:

“Isn’t it exhausting?”
“You’re still writing books for kids?”
“Why economics?”

Maybe it is exhausting.

But it’s not book-selling.
It’s dream-walking.

Because I’m not just carrying paper.

I’m carrying:

• conversations between parents and children
• classrooms discovering scarcity for the first time
• kids learning fairness before they learn profit
• courage disguised as fairy tales

When I walk with my books, I’m walking with every child who deserves to understand how the world works — ethically, thoughtfully, creatively.

Success looks different at this stage of life.

It’s not about luxury.
It’s about legacy.

It’s not about noise.
It’s about impact.

At this age,
if I’m not walking a pet,
I’m walking ideas.

And if you see me in the park holding my books instead of a leash —
don’t worry.

I’m just giving my dreams some sunlight. ☀️

Because dreams grow when you carry them long enough.

And economics?

It doesn’t start in markets.

It starts with a child asking why.

Dr Helen Hoang
Economist | Author | Founder of EconTech
2x Amazon Best Seller 2025
Building the future of inclusive economic education — one story at a time.